Privacy Notice

This Privacy Notice describes how Knowwn collects, uses, shares, and otherwise processes personal information. Knowwn supports companies to facilitate employee gifting through our website,  https://knowwn.co (“Website”), and associated digital platform, https://knowwn.app (“Digital Platform”),  which enables companies and individuals to administer and manage mass gifting, and associated recipient preference information. This Privacy Notice is addressed to brands, and their employees and representatives, whose products are posted and sold on our Website and Digital Platform (“Brands”), employer customers and their representatives and others that utilize our Website and Digital Platform to facilitate purchase and gifting (“Employers”, “Purchasers”, and/or “Senders”), and employees and other gift recipients whose personal data is provided to our Digital Platform (“Employees”, “Clients”, “Contacts”, and/or “Recipients”). This Privacy Notice is also addressed to visitors (“Visitors”) to our Website.

For individuals who interact with us online, we collect information you choose to give us and other information that may be collected from your use of our Website and through our Digital Platform, including from your device(s). We use that information to operate our business and for purposes set forth below. Below, we also describe choices we offer with respect to your information.

This Privacy Notice does not apply to information that cannot be identified to any individual, household, or their devices, such as de-identified or anonymized information. This Privacy Notice does not apply to personal information that is not processed by Knowwn, including information which may be processed by Brands or Employers. If you have questions about how Brands or Employers collect and process your personal information, please contact them directly and/or see their privacy notice(s).

The sections of this Privacy Notice are hyperlinked below for your convenience:

Definitions
Information We Collect
Automatic Information Collection, Logging, and Tracking
Other Ways We Use Information We Collect
How We Secure Information
How We Share Information
What Choices Do I Have?
Definitions
Updates to Our Privacy Notice
Contact Information

Definitions

• Brands: Companies and their employees or representatives whose products are listed, posted, and sold through the Knowwn Website and Digital Platform.
• Cookies: Small data files stored on your device when you access our service. Cookies may persist for varying lengths of time and can be managed or deleted through your browser settings.
• Device Fingerprinting: The combination of data from your device, such as browser settings, installed fonts, and other identifiers, to create a unique identifier that helps recognize your device.
• Digital Platform: The Knowwn digital platform, located at https://knowwn.app, which allows users to manage gifting processes and recipient preferences for companies and individuals.
• Embedded Scripts: Temporary pieces of code that track your interactions with the service while you are connected. These scripts are deactivated once you disconnect.
• Employees (also referred to as Clients, Contacts, or Recipients): Individuals who receive gifts through the Knowwn Digital Platform, often with personal data provided for managing recipient preferences.
• Employers (also referred to as Purchasers or Senders): Employer customers, their representatives, or other users who utilize the Knowwn Website and Digital Platform to facilitate the purchase and gifting of products and collecting and storing recipient preference information.
• Location-identifying Technologies: Technologies like GPS and geo-filtering that determine your location to deliver relevant content or restrict access based on location.
• Transactional Emails: Automated emails sent to users that contain information related to their account or transactions, such as order confirmations, shipping notifications, account updates, or password resets. These emails are intended to facilitate user interactions and provide essential information about their activity on the platform.
• Usage Data: Information automatically collected about your interactions with the Knowwn Website or Digital Platform, such as your IP address, device type, browser, language, pages viewed, clicks, session time, and email activity.​
• Visitors: Individuals who visit or interact with the Knowwn Website without engaging in purchasing or gifting activities or creating a user account.
• Web Beacons (Tracking Pixels): Small graphic images embedded in web pages or emails, used to count visitors and track navigation and content views.
• Website: The Knowwn website, located at https://knowwn.co, provides information about our team, policies, features, pricing, and other important updates for visitors, existing and prospective customers, partners, and other stakeholders.

Information We Collect

We collect personal information about individuals from a variety of sources, including:

Directly from Employers, Employees, Brands, and Visitors when provided to us, for instance when contacting us via the Website, signing up for an account on the Digital Platform, “liking” or purchasing products on the Digital Platform, or responding to our inquiries or a survey.
Automatically as you utilize the Website or Digital Platform. We may receive information in connection with content, widgets, cookies, components, or other tools deployed on our Website and Digital Platform. Such information may be from your browser or device or from third parties (see Automatic Information Collection).
From third parties.  We may collect information from advertisers, marketing service providers, analytics services, affiliates, promotional partners, and application providers.

We may collect and process personal data, including collection from third parties, as detailed in the chart below:

[Make table here]

Category of Individual
Personal Information Collected
Key Information Uses
Employers
Name
Address
Email address
Phone number
Official titles and job duties
Payment information such as bank account and/or credit card number
Browsing and purchase history
Communications content (such as messages) sent to us as a part of the business relationship
Other data communicated to us through the Digital Platform or through submitted questions or surveys
Usage Data
Provide our Digital Platform and facilitate gifting.
Fulfill and track orders.
Provide functionality in support of gift selection, customer service, mass gifting, and related messaging.
Manage the business relationship.
Facilitate, record, and store communications.
For marketing and advertising such as to provide information about new or related services we may offer.
To collect analytics about the use of the Digital Platform.
For other general purposes noted below (e.g., to maintain records, enforce legal terms or comply with law) (see Other Ways We Use Information We Collect).

Employees
Name
Address
Email address
Phone number
Official titles and job duties
Communications content (such as messages) sent to us as a part of the business relationship
Browsing data and “liked” products
Other data communicated to us through the Digital Platform or through submitted questions or surveys
Usage Data
Provide our Digital Platform and facilitate gifting.
Facilitate shipping and delivery.
Fulfill and track orders.
Provide functionality in support of gift selection, customer service, mass gifting, and related messaging.
Manage the business relationship.
Facilitate, record, and store communications.
For marketing and advertising such as to provide information about new or related services we may offer.
To collect analytics about the use of our Digital Platform
For other general purposes noted below (e.g., to maintain records, enforce legal terms or comply with law) (see Other Ways We Use Information We Collect).

Brands
Name
Email address
Phone number
Official titles and job duties
Communications content (such as messages) sent to us as a part of the business relationship
Other data communicated to us
Usage Data
Provide our Digital Platform including posting products for purchase, and to facilitate gifting.
Facilitate shipping and delivery
Manage the business relationship.
Facilitate, record, and store communications.
For marketing and advertising such as to provide information about new or related services we may offer.
For other general purposes noted below (e.g., to maintain records, enforce legal terms or comply with law) (see Other Ways We Use Information We Collect).

Visitors
Data communicated to us while using the Website.
Information provided in response to a form or survey.
Usage Data
Provide Website functionality.
Develop analytics to understand our Website audiences, develop business strategies and marketing plans.
Provide information about new or related services we may offer.
For other general purposes noted below (e.g., to maintain records, enforce legal terms or comply with law) (see Other Ways We Use Information We Collect).

Automatic Information Collection, Logging, and Tracking

If you are a Website Visitor or a Brand, Employer, or Employee interacting with our Website and/or Digital Platform, your browser or device may be subject to our collection of logging and other automatically collected information. This includes the use of third-party analytics and tracking tools to improve your user experience, troubleshoot issues, ensure security, prevent fraud, and optimize functionality. These services may use cookies, scripts, web beacons, embedded scripts, and other tracking technologies.

The information we automatically collect may include browsing and session information such as IP address, browser type, date and time of access, pages and content viewed, session duration, errors encountered, websites linked to or from, interaction with emails (such as whether they were opened and the links clicked), clicks, scrolls, and other user interactions. We may also collect device details like language preferences, device type, and operating system, including unique device identifiers (collectively, “Usage Data”).

Please note that third parties may collect personal information about your online activities over time and across third-party websites and online services. These third parties may provide us information in connection with content, widgets, components, cookies, or other tools offered on our Website or Digital Platform. They may use this information to provide you with interest-based advertising or other targeted content, and for other purposes. We may not control personal information once collected by these parties.

We do not respond to “do not track” signals or other mechanisms that provide consumers the ability to exercise choice regarding the collection of personal information about an individual consumer’s online activities over time and across third-party websites or online services.

Let it also be known that Knowwn’s Website and Digital Platform use third party services owned and/or operated by Google, including the Google Maps API(s), and therefore by using Knowwn you agree to be bound by Google’s Terms of Service.

In all cases, we may collect and use other information you choose to provide or with your consent.

Other Ways We Use Information We Collect

In addition to the uses described above, we may use the information we collect in order to:

• Enable purchases, fulfillment, and tracking of orders, including gifts.
  Maintain, analyze, customize and improve your experience on our Website and Digital Platform.
  Troubleshoot issues, ensure security, and optimize the functionality and performance of our Website and Digital Platform.
• Support business development, research, marketing and promotional purposes, press inquiries, or aggregate statistical analysis and site customization.
  Communicate with Brands, Employers, Employees, and Visitors about our products and services, including customer service, technical notices, security alerts, and support and administrative messages.
  Provide Digital Platform and Website support, including notices about accounts and changes to our service.
  Send promotional and marketing materials, support contests and other promotions, notify you about incentives and rewards.
  Provide you information that you request from us or otherwise respond to your communications and questions.
  Monitor and enforce our contracts, legal terms, acceptable use or other policies or similar terms.
  Comply with law and satisfy our regulatory and compliance obligations. Additionally, we may use information we collect to support compliance efforts on behalf of others and ourselves.
  Provide a personalized experience. Automatically collected and device information may also be used to help us estimate our audience size, usage patterns, and analyze trends and administer our Website and Digital Platform, and used for research and marketing purposes.
  Help detect and prevent fraudulent use of our Website and Digital Platform and other prohibited, illicit or illegal activity.
  Monitor information security, manage and protect our technical infrastructure (such as servers and networks), and to protect the rights and interests of you, others, and ourselves.
  Address existing or anticipated disputes and to protect our legal interests.
  Otherwise operate our business, including support for transactions impacting our company as a whole (such as mergers, acquisitions, reorganizations, underwriting or asset purchases).
  Fulfill any other purpose for which you provide your information to us and for other purposes disclosed to you in connection with our services.
  Other purposes permitted by law or to which you consent.

We may also retain and use your information in an anonymized or de-identified format where your identity is not recognizable. Such information is not subject to the same usage restrictions as personal information. We may use de-identified information to improve our products and services, conduct research, or for our other business purposes.

As permitted by law, we may combine the information we gather about you in identifiable form, including information from third parties. We may use this information, for example, to improve and personalize our services, content and advertising.

How We Secure Information

We are committed to maintaining measures to protect the security of your personal information maintained in our systems. However, no network or system is ever entirely secure, and we cannot guarantee the security of networks and systems that we operate or that are operated on our behalf. If we face a security breach, we may notify you as required by law via email or conspicuous posting on our Website or Digital Platform.

The safety and security of your personal information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of our services, you are responsible for keeping this password confidential. You should not share your password with anyone.

How We Share Information

We may share your personal information with third parties as reasonable to operate our business (including for the purposes described above), to provide the Website and Digital Platform to you and others, as permitted or required by law, or as directed or authorized by you. For example:

Brands. We may share Employer and Employee personal information we collect with Brands in order to facilitate and provide our Website and Digital Platform, including to facilitate gifting, fulfillment, delivery, related communications, and support for transactions on our Website and Digital Platform.

Affiliated Organizations.  We may share some or all of your information with our parent organizations, subsidiaries, affiliates, joint ventures, or other organizations or entities under common control with us.

Third Party Sharing. We work with third parties to help us provide our Website and Digital Platform and to support internal operations. In some cases, they may use your information subject to their own privacy policies and to comply with their own legal and regulatory obligations. We work with different types of third parties, presently including:
Data hosting, storage and cloud service providers;
Call center providers;
Shippers;
Companies that support warehousing and order fulfillment;
Payment processors;
Platform and/or application security service providers;
Technical and customer support providers;
Marketing and analytics providers; and
Other third parties.

Professional Advisors, Law Enforcement and Regulators. We share information with our professional advisors who provide legal, compliance, auditing, accounting, banking, consulting, or other professional services, and with regulators, law enforcement, or government agencies, including to:
Comply with our legal and regulatory obligations, including those compliance obligations of federal, state or local regulators;  
Protect our interests, property or legal rights, or those of our customers or third parties;
Respond to a subpoena, court order, or similar law enforcement request, or when we believe in good faith that the disclosure of personal information is necessary to prevent physical harm or financial loss, to report suspected illegal activity, or to investigate violations of this Privacy Notice or other applicable terms; and
For other legal purposes, such as to enforce our terms and conditions, or to exercise or defend legal claims.

Transaction Impacting the Organization as a Whole. In the event of a transaction or reorganization impacting us as an entity or organization, we may share your personal information. We may share your information in connection with, or during the diligence or negotiation of, any merger, sale of company stock or assets, financing, acquisition, restructuring, divestiture or dissolution of all or a portion of our business, or other similar event.

Other Disclosures. In addition to the above disclosures, we may disclose personal information in the event that we believe such disclosure is (i) necessary to provide our products and services or operate our business; (ii) in accordance with purposes we describe when you share it with us; (iii) permitted by law; or (iv) with your consent or at your direction.

We may disclose aggregated or de-identified information that does not identify any individual without restriction.

What Choices Do I Have?

Update personal information. If you are a Brand, Employer, or Employee with whom we have an ongoing business relationship, you may request changes to information we maintain concerning you by emailing us at privacy@knowwn.co or by completing our Personal Information Removal Request form. As permitted by law, we may deny a request to change information if we believe the change would violate any law or legal requirement, cause the information to be incorrect, or prevent the provision of our products or services.  

Marketing communications. You may receive marketing communications from Knowwn, including if you sign up for marketing or other communications. You may opt out of receiving marketing emails by following the unsubscribe link in each email, or by contacting us at support@knowwn.co. Please note that you may continue to receive non-marketing emails, including “Transactional Emails”, from us after you opt out. Please note that we do not control communications from others, including Brands. If you have received marketing communications from third parties, you should contact them directly to understand communication choices they may provide you.

Cookies. You have choices regarding certain cookies. Most web browsers automatically accept cookies, but you may modify your browser’s setting to notify you of cookie placement or decline cookies. If you choose to decline cookies, certain features of our Website or Digital Platform may not function properly or at all as a result.

Knowwn is not responsible for any practices employed by websites linked to or from our Website or Digital Platform, nor their information or content. Please remember that when you use a link to go from our Website or Digital Platform to another website, this Privacy Notice is no longer in effect.

Updates to Our Privacy Notice

We may update this Privacy Notice from time to time in order to provide clarification or notice of changes to our practices. If we make changes, we will revise the Effective Date at the top of this Privacy Notice. Changes to this Privacy Notice will be effective once they are posted unless otherwise indicated. We may choose to notify you by email to the email address in our records.  We encourage you to periodically review our Privacy Notice to be sure you are familiar with the most current version.

Contact Information

If you have any questions or concerns about this Privacy Notice or the privacy practices at Knowwn, please contact us at privacy@knowwn.co.

‍

‍

DEFINITIONS

• California Consumer Privacy Act (“CCPA”) means the California statute intended to enhance privacy rights and consumer protection for residents of California, United States. 
• General Data Protection Regulation (“GDPR”) means the European Union (“EU”) law on data protection and privacy applicable to individuals within the EU. 
• Personal Data under the GDPR means any information relating to an identified or identifiable natural person, an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person. 
• Personal Information under the CCPA means information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household. For purposes of this Privacy Policy, “Personal Data” is included within this definition. 
• Anonymous Data means data that is not associated with or linked to your Personal Data; Anonymous Data does not, by itself, permit the identification of individual persons. 

COLLECTION OF INFORMATION

Information You Provide

As part of your use of our Service, we may ask you to provide information directly to us. For example, we collect information when you register an account, communicate or transact with us, or submit feedback on certain products, by way of surveys, testimonials, ratings and reviews or other format through the Service.

When you register for an account with us, we collect information that identifies you personally (whether alone or in combination), such as your name, address, phone number, and email address (“Personal Information”). In addition, we may ask you to provide other types of information, such as your recognition preferences, likes, dislikes, and other preferences. You may also choose to voluntarily submit certain other information to us through the Service, including Personal Information, but you are solely responsible for your own Personal Information in instances where we have not requested that you submit such information to us.

When you order products through our Service, we will collect all information necessary to complete the transaction, including your name, credit card information, billing information and shipping information. In some cases, we may collect information that you provide about others, including Personal Information, such as when you refer a friend or a representative at your or another company. We will use the information you provide to fulfill your requests, such as sending information about our Service to your referred email and/or physical address. By using this functionality, you acknowledge and agree that you have the consent from whom you referred, for us to use their information to fulfill your request.

We may create Anonymous Data records from Personal Information by excluding information (such as your name) that makes the data personally identifiable to you.  We use this Anonymous Data to analyze request and usage patterns so that we may improve or enhance our Services.  We reserve the right to use Anonymous Data for any purpose and disclose Anonymous Data to third parties in our sole discretion.  We may also aggregate data and reserve the same rights as we do with all other data we retain.

Information Collected Automatically

When you access our Service, we and our third-party service providers may use a variety of technologies, now and hereafter devised, that automatically record certain usage information about you (“Usage Information”). Usage Information may include your Internet Protocol address (and other unique identifiers for the particular device you use to access the Internet), browser type, your web or application request, your interaction with our Service, the webpage or other feature you were using before you came to our Service, pages of our websites that you visit, information you search for via our Service, access times and dates, and other similar information. We use this information for a variety of purposes, including analyzing and enhancing our products and services, and to help personalize our Service for you. We do not treat this information as Personal Information (except to the extent required by law), although if we combine it with the Personal Information you provide, we will treat the combined information as Personal Information.

The methods that may be used on the Service to collect Usage Information include, but are not limited to:

• Log Information: Log information is data about your use of the Service, such as IP address, browser type, internet service provider, referring/exit pages, operating system, date/time stamps, and related data, which is stored in log files.
• Information Collected by Tracking Technologies: We and our third-party service providers may automatically collect information about your interactions with the Service or emails using various tracking technologies, including cookies, web beacons (also known as “tracking pixels”), embedded scripts, location-identifying technologies, device fingerprinting, in-app tracking methods, and other tracking technologies now and hereafter developed (“Tracking Technologies” ).

• Cookies: A cookie is a small data file transferred to your computer (or other device) when it is used to access our Service. Cookies may be used for many purposes, including to enable certain features of our Service, to better understand how you interact with our Service and to monitor aggregate usage by visitors and online traffic routing. Cookies may remain on your device for extended periods of time.
• Web Beacons (“Tracking Pixels”): Web beacons are small graphic images, also known as “internet tags” or “clear gifs,” embedded in web pages and email messages. Web beacons may be used to count the number of visitors to the Service, to monitor how users navigate the Service, and to count content views.
• Embedded Scripts: An embedded script is programming code designed to collect information about your interactions with the Service. It is temporarily downloaded onto your device from our web server or a third party with whom we work, is active only while you are connected to the Service, and deleted or deactivated thereafter.
• Location-identifying Technologies GPS (global positioning systems) software, geo-filtering, and other location-aware technologies locate (sometimes precisely) you for purposes such as verifying your location and delivering or restricting relevant content based on your location.
• Device Fingerprinting: Device fingerprinting is the process of analyzing and combining sets of information elements from your device’s browser, such as JavaScript objects and installed fonts, in order to create a “fingerprint” of your device and uniquely identify your device and applications.

In particular, we have collected the following categories of Personal Information from Knowwn consumers within the last twelve (12) months:

‍Information from Other Sources

We may obtain information about you from other sources, including service providers and third parties, and combine such information with information we have collected about you. To the extent we combine such third party sourced information with Personal Information we have collected about you on the Service, we will treat the combined information as Personal Information under this Privacy Policy. We are not responsible for the accuracy of any information provided by third parties or third party policies or practices.

‍

USE OF INFORMATION

We may use your information, including Personal Information, either alone or in combination with other information, for any purposes consistent with our statements under this Privacy Policy, including so that we can provide, enhance and personalize our Service and related content, products, offers, and marketing efforts. The following is a non-exhaustive list of ways that we may use your information:

1. to manage our Service, identify you as a user of the Service, and help authenticate any account you create with us;
2. to provide our third-party brand partners and other third parties with Anonymous Data regarding aggregate consumer insights such as brand awareness, purchase intent, product ratings, trends, etc.;
3. to process your orders and deliver to you the products you order through the Site;
4. to communicate with you regarding campaigns, the Service, updates, offers, promotions or events and to deliver third-party product samples we believe may be of interest to you (“Third Party Product Samples”);
5. to help us develop, customize, deliver, support and improve our Service, products, Third Party Product Sample offerings, and advertising and to provide you with the best user experience possible;
6. to administer promotions, contests, sweepstakes or other offerings;
7. to protect the rights or property or security of Knowwn or our users, and prevent fraud and other prohibited or illegal activities;
8. to respond to your comments, questions, and requests, and provide customer service;
9. to send you technical notices, updates, security alerts, information regarding changes to our policies, and support and administrative messages;
10. for our internal purposes (such as auditing, data analysis, and research to improve our services, and communications);
11. as may be disclosed to you at the point of collection;
12. to provide gifting or support referrals; and
13. to assist in our marketing efforts to attract and retain customers.

‍

SHARING OF INFORMATION

We normally do not share your Personal Information with third parties, but there are certain instances where we might, including but not limited to the following instances.

With Our Service Providers
We may engage third parties to perform services on our behalf, such as hosting and storage services, software maintenance services, email notifications, database management, analytics, fulfillment services, and other services. These third parties may have access to your Personal Information to perform certain tasks on our behalf but they are not authorized by us to otherwise use or disclose your Personal Information.

We and our third-party service providers, including analytics providers and third-party content providers or advertising partners, may automatically collect certain information whenever you access and use the Services (“Usage Information”).

We may share your Personal Information or your non-personally identifying information with ad
networks for online behavioral advertising purposes.

With Our Brand Partners
If you choose to submit any information or materials to us including, without limitation, testimonials, ratings and reviews, product feedback, data files, written text, computer software, music, audio files or other sounds, photographs, videos, and other images) (collectively, “Content”), we may share the Personal Information you include in that Content, if any, with our Brand Partners.

With Our Third Party Payment Processors
For online payments, we use the payment services of Stripe (https://stripe.com). We also accept or may in the future accept and process other credit cards for payments, including but not limited to; American Express, Visa, Mastercard, and others.  For more information on how payments are handled by these payment processors, or to understand the data security and privacy afforded such information, please refer to their privacy policies.

To Comply with Laws, Legal Process and Authorities and Protect Rights
We may disclose Personal Information or other information about you to government or law enforcement officials, in connection with subpoenas or judicial process, or to any other third party to protect the property and rights of us or a third party, to protect the safety of the public or any person, or to prevent or stop activity we may consider to be, or to pose a risk of being, illegal, unethical or legally actionable.

For Business Transfers
We reserve the right to transfer or otherwise disclose your information, including Personal Information, in connection with a merger, financing, acquisition, or other change in control, joint venture, reorganization or sale of assets or in the event of bankruptcy or liquidation proceeding.  In the event of an insolvency, bankruptcy, or receivership, Personal Information may also be transferred as a business asset. If another company acquires our company, business, or assets, that company will possess the Personal Information collected by us and will assume the rights and obligations regarding your Personal Information as described in this Privacy Policy.

With Our Affiliates for Internal Business Purposes
We may disclose information about you, including Personal Information, with our affiliates for internal business purposes.

For Marketing Purposes
We may disclose information about you, including Personal Information, with our affiliates, business partners, and other third parties including Brand Partners, for their own business purposes, including direct marketing purposes (California residents have certain rights set forth in “Your California Privacy Rights” below).

With Sponsors and Other Third Parties for Sweepstakes, Contests, Promotions
In addition, if you voluntarily participate in a sweepstakes, contest, rewards program or other promotion through our Site or Service, we may share your information, including Personal Information, with the participating sponsors or with third parties who assist us in using the content or other information you have posted or shared with us. By participating, you agree to the official rules that govern that promotion, and may, except where prohibited by applicable law, allow the sponsor and/or other parties to use your name, voice and/or likeness in advertising or marketing materials.

With your Consent
We may disclose information about you, including Personal Information, with your consent or at your direction, or for purposes disclosed at the time you provide the information.

Without limiting the foregoing, in our sole discretion, we may share Anonymous Data (including information collected for purposes of selecting relevant Third Party Product Samples) which does not identify you or de-identified information about you with third parties or affiliates for any purpose.

‍

THIRD PARTY SERVICES, FEATURES, AND DEVICES

Our Service contains content from and hyperlinks to websites, locations, platforms, and services operated and owned by third parties (“Third Party Services”). In addition, our Service contains features that allow you to interact with, connect to, or access our Service through certain Third Party Services and third party devices (“Third Party Features”). For example, our service may contain information about you, if you interact with a Third Party Service and you “like” or “share” content over social media through our Service or log into an account that you already have with a third party social networking platform (“SNP”), such as Facebook, Google, Snap, or others via our Service. Let it be known that Knowwn’s Service uses third party services owned and/or operated by Google, including the Google Maps API(s), and therefore by using Knowwn you agree to be bound by Google’s Terms of Service.

If you log into an SNP via the Service, you are allowing Knowwn to access the Personal Information in your SNP account, as well as other information associated with your SNP account, pursuant to the SNP’s applicable terms and conditions. The information we receive from an SNP may depend on the privacy settings you have with the SNP, which may be accessed through their respective services. Remember that the SNP and other third parties may also have access to your data and use Tracking Technologies to independently collect information about you and solicit Personal Information from you.  We are at no obligation to monitor other third parties practices and policies and are not liable for any breach, actions, inactions, policies and practices of any kind.

Our Service also contains Tracking Technologies operated by third parties. For example, analytics services, such as Google Analytics, may use Tracking Technologies on our Service to help us analyze your use of the Service, compile statistical reports on the Service’s activity, and provide other services relating to Service activity and internet usage. Similarly, ad serving services, advertisers, and other third parties may use Tracking Technologies on our Service and Third Party Services to track your activities across time and services, and tailor ads to you based on your activities, which may include sending you an ad on a Third Party Service or third party device after you have left the Service (“Interest-based Advertising”).

This Privacy Policy does not apply to third party sites or services to which we may link; or to the products or services of our business partners including but not limited to the brands with which we work; or who may provide product samples; or third parties who may host and/or deliver our data to brands; or ad networks and other marketing services. The information collected and stored by third parties, whether through our Service, a Third Party Service, or a third party device, remains subject to their own policies and practices, including what information they share with us, your choices on their services and devices, and whether they store information in the U.S. or elsewhere. The fact that we link to a website or display an advertisement or other third party content is not an endorsement, authorization or representation of our affiliation with any of those third parties, nor is it an endorsement of their privacy or information security policies or practices. We are not responsible for and make no representations regarding third party policies and practices, and encourage you to familiarize yourself with and consult their privacy policies and terms of use. To the extent we combine information we receive from third parties with Personal Information we collect directly from you on the Service, we will treat the combined information as Personal Information under this Privacy Policy.

For further information on Tracking Technologies and your choices regarding them, please see “Information Collected Automatically” above and “Your Choices” below.

‍

YOUR CHOICES

Accessing or Changing Your Information

To view and change Personal Information that you have directly provided to Knowwn via the Service, you can contact Knowwn by sending an email privacy@knowwn.co. We may require additional information from you to allow us to confirm your identity. Please note we may retain server/backup copies of all such data, and that we may decline to process change or deletion requests that we deem to be unreasonable, or require disproportionate technical effort, or jeopardize the privacy of others.

Tracking Technologies Generally

You may be able to instruct your browser, by changing its options, to stop accepting cookies or to prompt you before accepting a cookie from the online services you visit. Browsers offer different functionalities and options so you may need to set them separately. If you do not accept cookies or disable these technologies, however, you may not be able to use all portions of our Site or Service, or all functionality of our Site or Service.

Your browser settings may allow you to automatically transmit a “Do Not Track” signal to online services you visit. Note, however, there is no industry consensus as to what site and app operators should do with regard to these signals. Accordingly, we do not monitor or take action with respect to “Do Not Track” signals or other mechanisms. For more information on “Do Not Track,” visit http://www.allaboutdnt.com.

Analytics and Advertising Tracking Technologies

You may exercise choices regarding the use of cookies from Google Analytics by going to https://tools.google.com/dlpage/gaoptout or downloading the Google Analytics Opt-out Browser Add-on.

You may choose whether to receive Interest-based Advertising by submitting opt outs. Some of the advertisers and Service Providers that perform advertising-related services for us and our partners may participate in the Digital Advertising Alliance (“DAA”) Self-Regulatory Program for Online Behavioral Advertising.

To learn more about how you can exercise certain choices regarding Interest-based Advertising, visithttp://www.aboutads.info/choices and http://www.aboutads.info/appchoices for information on the DAA’s opt out program for mobile apps. Some of these companies may also be members of the Network Advertising Initiative (“NAI”). To learn more about the NAI and your opt out options for their members, see http://www.networkadvertising.org/choices/. Please be aware that, even if you are able to opt out of certain kinds of Interest-based Advertising, you may continue to receive other types of ads. 

Opting out only means that those selected members should no longer deliver certain Interest-based Advertising to you, but does not mean you will no longer receive any targeted content and/or ads (e.g., from other ad networks). Knowwn is not responsible for effectiveness of, or compliance with, any third-parties’ opt out options or programs or the accuracy of their statements regarding their programs.

EU USER'S RIGHTS UNDER THE GDPR

The GDPR provides users located in the EU under its protection certain rights with respect to their Personal Data collected by us on the Website.  Accordingly, Knowwn recognizes and will comply with the GDPR and those rights, except as limited by applicable law.  The rights under the GDPR include:

• Right of Access: This includes the right to obtain from us your Personal Data and whether it is being processed, along with the purposes of the processing; categories of Personal Data concerned; recipients to whom your Personal Data has been disclosed; the period for which your Personal Data is being stored; and the right to lodge a complaint. 

• Right of Rectification: This includes the right to correct inaccurate Personal Data collected and/or stored by us.

• Right of Erasure (“Right to be Forgotten”): This includes the right to have your Personal Data deleted.  However, if applicable law requires us to comply with your request to delete information, fulfillment of your request may prevent you from using our services and may result in closing your account.

• Right to Restriction of Processing: This includes the right to request restriction of how and why your Personal Data is used or processed by us.

• Right to Data Portability: This includes the right to receive your Personal Data in a structure, readable format and the right to have your Personal Data transferred.

• Right to Object: This includes the right to object to us processing your Personal Data for reasons such as direct marketing purposes and for scientific or historical research or statistical purposes.

• Right to not be Subject to Automated Decision-Making: This includes the right to not be subject to a decision based solely on automated processing, including profiling, that could have a legal, or similarly significant, effect on you from being made solely based on automated processes.

‍

YOUR CALIFORNIA PRIVACY RIGHTS

This Privacy Notice for California Residents applies solely to all visitors, users, and others who reside in the State of California (“consumers” or “you”). We adopt this notice to comply with the California Consumer Privacy Act of 2018 (CCPA) and any terms defined in the CCPA have the same meaning when used in this notice. All terms not defined in this Privacy Notice for California Residents shall have the definition found in Knowwn’s Privacy Policy.

Sales of Personal Information

In the preceding twelve (12) months, Knowwn has not sold Personal Information as defined under the CCPA.

Your Rights and Choices

The CCPA provides consumers (California residents) with specific rights regarding their Personal Information. This section describes your CCPA rights and explains how to exercise those rights.

Access to Specific Information and Data Portability Rights

You have the right to request that we disclose certain information to you about our collection and use of your Personal Information over the past 12 months. Once we receive and confirm your verifiable consumer request (see Exercising Access, Data Portability, and Deletion Rights), we will disclose to you:

• The categories of Personal Information we collected about you.
• The categories of sources for the Personal Information we collected about you
• Our business or commercial purpose for collecting or selling that Personal Information
• The categories of third parties with whom we share that Personal Information.
• The specific pieces of Personal Information we collected about you (also called a data portability request).
• If we sold or disclosed your Personal Information for a business purpose, two separate lists disclosing:
• sales, identifying the Personal Information categories that each category of recipient purchased; and
• disclosures for a business purpose, identifying the Personal Information categories that each category of recipient obtained.

We do not provide these access and data portability rights for business-to-business Personal Information.

Deletion Request Rights

You have the right to request that we delete any of your Personal Information that we collected from you and retained, subject to certain exceptions. Once we receive and confirm your verifiable consumer request (see Exercising Access, Data Portability, and Deletion Rights), we will delete (and direct our service providers to delete) your Personal Information from our records, unless an exception applies.

We may deny your deletion request if retaining the information is necessary for us or our service provider(s) to:

1. Complete the transaction for which we collected the Personal Information, provide a good or service that you requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, fulfill the terms of a written warranty or product recall conducted in accordance with federal law, or otherwise perform our contract with you.
2. Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities.
3. Debug products to identify and repair errors that impair existing intended functionality.
4. Exercise free speech, ensure the right of another consumer to exercise their free speech rights, or exercise another right provided for by law.
5. Comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 et. seq.).
6. Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when the information’s deletion may likely render impossible or seriously impair the research’s achievement, if you previously provided informed consent.
7. Enable solely internal uses that are reasonably aligned with consumer expectations based on your relationship with us.
8. Comply with a legal obligation.
9. Make other internal and lawful uses of that information that are compatible with the context in which you provided it.

We do not provide these deletion rights for business-to-business Personal Information.

Exercising Access, Data Portability, and Deletion Rights

To exercise the access, data portability, and deletion rights described above, please submit a verifiable consumer request to us by either:

• Emailing us at: privacy@knowwn.co 

Only you, or someone legally authorized to act on your behalf, may make a verifiable consumer request related to your Personal Information.

You may only make a verifiable consumer request for access or data portability twice within a 12-month period. The verifiable consumer request must:

• Provide sufficient information that allows us to reasonably verify you are the person about whom we collected Personal Information or an authorized representative.
• Describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it.

We cannot respond to your request or provide you with Personal Information if we cannot verify your identity or authority to make the request and confirm the Personal Information relates to you.

Making a verifiable consumer request does not require you to create an account with us.

We will only use Personal Information provided in a verifiable consumer request to verify the requestor’s identity or authority to make the request.

For instructions on exercising sale opt-out rights, see Personal Information Sales Opt-Out and Opt-In Rights.

Response Timing and Format

We endeavor to respond to a verifiable consumer request within forty-five (45) days of its receipt. If we require more time (up to 90 days), we will inform you of the reason and extension period in writing.

If you have an account with us, we will deliver our written response to that account. If you do not have an account with us, we will deliver our written response by mail or electronically, at your option.

Any disclosures we provide will only cover the 12-month period preceding the verifiable consumer request’s receipt. The response we provide will also explain the reasons we cannot comply with a request, if applicable. For data portability requests, we will select a format to provide your Personal Information that is readily usable and should allow you to transmit the information from one entity to another entity without hindrance.

We do not charge a fee to process or respond to your verifiable consumer request unless it is excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.

Personal Information Sales Opt-Out and Opt-In Rights

If you are 16 years of age or older, you have the right to direct us to not sell your Personal Information at any time (the “right to opt-out”). We do not sell the Personal Information of consumers we actually know are less than 16 years of age, unless we receive affirmative authorization (the “right to opt-in”) from either the consumer who is at least 13 but not yet 16 years of age, or the parent or guardian of a consumer less than 13 years of age. Consumers who opt-in to Personal Information sales may opt-out of future sales at any time.

You do not need to create an account with us to exercise your opt-out rights. We will only use Personal Information provided in an opt-out request to review and comply with the request.

Non-Discrimination

We will not discriminate against you for exercising any of your CCPA rights. Unless permitted by the CCPA, we will not:

• Deny you goods or services.
• Charge you different prices or rates for goods or services, including through granting discounts or other benefits, or imposing penalties.
• Provide you a different level or quality of goods or services.
• Suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.

Other California Privacy Rights

California’s “Shine the Light” law permits customers in California to request certain details about how certain types of their information are shared with third parties and, in some cases, affiliates, for those third parties’ and affiliates’ own direct marketing purposes. Under the law, a business should either provide California customers certain information upon request or permit California customers to opt in to, or opt out of, this type of sharing.

We may share Personal Information as defined by California’s “Shine the Light” law with third parties and/or affiliates for such third parties’ and affiliates’ own direct marketing purposes. If you are a California resident and wish to obtain information about our compliance with this law, please email us at privacy@knowwn.co. Requests must include “California Privacy Rights Request” in the first line of the description and include your name, street address, city, state, and ZIP code. Please note that we are not required to respond to requests made by means other than through the provided email address.

‍

DATA SECURITY

We employ reasonable security measures designed to protect your information, including Personal Information, from unauthorized access and disclosure. Please be advised that we cannot guarantee or warrant the security of any information you disclose or transmit to us online and are not responsible for the theft, destruction, unauthorized access by third parties or inadvertent disclosure of your Personal Information.

‍

OTHER GENERAL INFORMATION

‍Public Posts on the Service

You are solely responsible for any information that you voluntarily disclose for public posting to the Service and becomes available to the public and may be seen or collected by other persons, including third parties that may not adhere to the standards set forth in this Privacy Policy. Do not submit information, comments, or other content that you want to keep strictly private. We are not responsible for events arising from the distribution of any information you choose to publicly post or share through our Service.

Data Transfers

Knowwn processes information on our servers in the United States of America. If you are a non U.S. user of the Site, by visiting the Site and providing us with data, you acknowledge and agree that your Personal Data may be processed for the purposes identified in the Privacy Policy.  In addition, your information, including Personal Information, may be transferred to, and used by, entities located in the country in which your data was collected and/or outside of your state, province, country or other governmental jurisdiction where the privacy laws may not be as protective as those in your jurisdiction. By providing your data, you consent to such transfer and use in all respects.

Our Policy Towards Children

We do not knowingly collect Personal Information as defined by the U.S. Children’s Privacy Protection Act (“COPPA”) from children under 13 in a manner that is not permitted by COPPA, and do not target our online services to children under 13. If we discover that someone under the age of 13 has provided Personal Information, we will delete such information from our Site and Service to the extent required by COPPA. We encourage parents and guardians to prevent children from submitting information or data on our Service, and to contact us at privacy@knowwn.co if they believe we have collected Personal Information from children under 13.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time at our discretion and will notify you of any material changes by posting an announcement notice on the Site or via email to our users. Any changes will be effective immediately upon posting of the revised Privacy Policy. Your continued use of our Service indicates your consent to the Privacy Policy then posted. We encourage you to revisit this Privacy Policy.

Contact Us

If you have any questions about this Privacy Policy, please feel free to contact us by sending an email to privacy@knowwn.co.

‍